Tips & Tricks – not only about AI…
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Essential SEO tips for FinTech
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It is not a secret that SEO has a strong position in digital marketing strategy especially if your product or service is being distributed in FinTech field. Challenge: Project’s duration: 6 months Best suited for: What is needed to realise: That you know: Align business goals with customer needs, to engage your audience and demonstrate…
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Growth hacking checklist for FinTech
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Find below the essential growth hacking checklist for fintech, blockchain that has to be implemented at first and all other extra measures should be additionally placed on the top of that. Ensure that you realise every tip. ✅ SEO: search engine optimisation Optimise every page (titles, descriptions, images, mark up code). Check your website in…
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Marketing Strategies for FinTech Partnerships. Post-COVID-19 measures
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Now we live in a new post COVID19 world and urgently have to restore a pace of already lost growth. Where the partnerships are able to realise their hidden potential.After work in b2b Swiss credit company and with banks, I remarked how to engage with partners — whether fintechs or traditional companies. Current crisis is…
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Product Owner vs Project Manager in FinTech
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Well being honest sometimes I get such assignment which called as a project manager but in the reality it is pure a product owner role. Another story is when a position assumes both roles as PM and PO in one person, it is hard but possible. The common things for both Product Owner and Project…
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Growth Marketing case. Swiss made secured keyboard
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Typewise App is the Swiss made secured keyboard that drastically reduces typing errors. The app doesn’t require suspicious permissions on your phone and all data stays on your device. Get rid of annoying typos with Typewise, the keyboard specifically designed for smartphones.70% larger keys than on the outdated typewriter layout reduce typos by over 80%.…
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Growth Marketing Case. Digital payment application
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Sonect AG provides a financial platform (digital payment application) that makes cash withdrawals simpler and more cost efficient, offers a solution to 3 parties: For users: Our users have the opportunity to withdraw cash via their smartphone at over 2,300 points of sales all over Switzerland. We provide access to cash even in regions where…
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Marketing vision for one of top cord blood banks in Europe
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FamiCord Group since 1998 has been providing high quality services related to collection, preparation and storage of stem cells. Currently FamiCord Group is the 5th largest bank of cells in the world. Famicord Group is accredited by American Association of Blood Banks Certificate. This ensures applying to the strictest quality standards established in the US…
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HottestCorners
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HottestCorners is a tiny menubar app that allows you to run applications installed in your computer by moving mouse pointer to any of screen corners. Be even more productive with HottestCorners HottestCorners is a tiny menubar app that aims to extend MacOS built-in Hot Corners functionality with the following cool features: Limitations of the initial…
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4 Marketing tips to survive & prosper during pandemic
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1. Turn on all marketing communications efforts to online channels. Be human, share from your heart, and be empathetic. If your branch/office is closed at first notify vie email your clients about the changes in the working hours or when your office will be open. Put the same info in google maps or similar service. …
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5 Crucial FinTech marketing channel metrics
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Hope more or less you defined your FinTech marketing strategy, you follow the inbound methodology: Are you sure, time and energy you’re pouring into your marketing strategy is having a genuine impact on your ROI?But how to measure it? 1. Website. Blog Post. Visitors & Views Find out what resonates with your audience so that…
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